Boomers, Millennials, Generation Z... Where do you fit in?

These days you hear people talking about Gen Z, millennials, and even Gen Alpha, and it can all be so confusing! Don't worry, we are here to help you understand which period encompasses each generation and which characteristics are typically associated with each group.

According to the Pew Research Center, a generation is considered to be a group of people born within 15-20 years. According to Pew, we can observe how people change over time by dividing people by generations. "They (generations) can provide a way to understand how different formative experiences interact with the life-cycle and ageing process to shape people's view of the world," says Pew.

The silent generation grew up marked by World War II and its consequences. Economic deprivation and social horrors were the references for those born at that time. During the period, there was a demographic decline, while at the same time leaders of civil rights movements emerged.

According to Alexis Abramson's book 'The Silent Generation Characteristics and Facts You Need to Know,' growing up during the Depression caused most of the Silent Generation to be frugal and focus on getting their money's worth. Abramson points out that hoarding sometimes develops with Silents out of fear of being wasteful.

According to Statista.com, in 2021, in the United States, the Silent Generation made up 5.76% of the population.

Living conditions improved after the post-war recovery and the birth rate increased all over the world. This is why this generation is called 'baby boomers' - there were a lot of them at the same time.

More than the previous generation, boomers began to get involved in politics and even took to the streets to protest social injustices. Technology as we understand it today, was something unknown to them.

Per Statista, in 2021, Boomers made up 21.16% of the population in the United States, the largest generational group, only surpassed by Millennials.

With this generation comes the momentum of contemporary technology. It marks a transition to the digital society while still having strong roots in the analogue one.

In fact, Generation X'ers sometimes argue with Millennials, accusing them of being too dependent on the Internet.

According to Britannica, Gen Xers are described as “​​resourceful, independent, and keen on maintaining work-life balance.”

Generation X makes up 19.83% of the American population as of 2021. Family planning and easy access to birth control for their Boomer parents explain the lower numbers of this generation.

Yes, the so-called Millennials, far from what many people think, are already beginning to enter their 40s. They grew up in the midst of the digital boom and are observers of the great leap made by technology at the turn of the 21st century.

The curious thing is that this generation includes two groups. Those who are over 30 and more or less have life figured out are called the "Senior" Millennials. They may have grown up using VHS, but are still practically digital natives.

"Junior" Millennials are those who are in their 20s have no notion of the analogue videotape, nor do they tend to have a clear idea of the direction their lives will take. That's not in the least because today's young workers have fewer stable employments than the Baby Boomers had in their time.

According to 2021 statistics from Statista, Millennials make up 21.75% of the population in the United States, outnumbering Generation X.

Generation Z takes advantage of everything planted by the two previous generations. This generation was born in a globalized world where distances are increasingly shorter and the Internet is an indispensable and established tool. Its members are self-taught and understand new technologies quickly, to the surprise of previous generations.

Gen Zers idolize not only movie stars and performing artists but also influencers and content creators who move millions of people with a single click.

Generation Z is now 23.7% of the world population.

Interaction on social media causes the fandom to become more assertive towards its idols - which is wonderful and risky at the same time.

Gen-Z makes up 20.67% of the total population in the US, according to Statista.

The current generation are children who are entirely connected to the digital world. They are called Alpha because the Latin alphabet ends with Gen Z and the Greek alphabet marks a new beginning.

Currently, it represents 17.2% of the world population.

This generation will dominate the world in the coming decades. It will also have to deal with the environmental issues the previous generations left behind.